Really interesting news today from ESPN’s Darren Rovell that Robert Griffin III’s jersey is the best seller in the history of the NFL. The metric is based on sales of jerseys on the league’s official Internet store, NFLshop.com.
While the NFL will not provide specific sales numbers they said that Griffin has overtaken Brett Favre, who previously held the record for most jerseys sold in a year twice; with the New York Jets in 2008 and the Minnesota Vikings in 2009.
What makes Griffin’s accomplishment even more impressive is that the NFL’s fiscal year runs from April 1 to March 31, meaning that he has the league’s highest-selling jersey with 3½ months to spare.
For December, Redskins merchandise sales on Fanatics.com, one of the nation’s largest online retailers, is up 252 percent compared to the same dates last year, which is the highest percentage increase among NFL teams this month.
Fanatics spokesman Meier Raivich said that an impressive 87 percent of Redskins merchandise the company has sold since the start of the season has been purchased outside the Washington, D.C., Maryland or Virginia areas.